Insomniac’s Xbox 360 debut OverStrike is now called Fuse

More than a year after its teasing E3 2011 debut, Insomniac is starting to show off its debut multiplatform game Fuse.

Insomniac is slowly sneaking out from under the Sony umbrella it’s sat comfortably in the shade of these past 15 years. Starting with Spyro the Dragon and continuing up through 2011’s Resistance 3 and Ratchet & Clank: All 4 One, Insomniac has churned out games for PlayStations only. Even though the Californian studio prepared the industry for its new life as a multiplatform developer, it was still surprising to see OverStrike announced for PlayStation 3 and Xbox 360 during Electronic Arts’ E3 2011 press conference. That initial surprise has faded in the past year though, since neither studio nor publisher has made a peep about it since.

OverStrike’s been changing behind the scenes though. In fact, it’s not even called OverStrike anymore. Now it’s Fuse.

So this:

Is now this:

Insomniac shared that mission briefing video on Wednesday as well as the screenshot at the top of the page as part of its tease for next week’s proper unveiling of Fuse.

For a company that’s so great at naming—just look at the Ratchet & Clank series’ sexual innuendo-laced subtitles—it’s mystifying that it traded a generic name like OverStrike for an even more generic name like Fuse. I don’t care what EA’s marketing data, says, guys. You can do better.